Inspire USA Receives Grant From StumbleUpon To Increase Awareness Of Suicide Prevention This September

For Immediate Release September 7, 2011

(San Francisco, CA) September 7, 2011 – The Inspire USA Foundation, the non-profit organization behind the youth mental health site ReachOut.com, today announced it has received a $5,000 advertising grant from StumbleUpon to increase the organization’s awareness throughout September, Suicide Prevention Month. StumbleUpon is a discovery engine that recommends the best mobile and web content for every user. As you click “Stumble!,” the product delivers uniquely recommended pages based on your personal preferences.

Inspire USA has received a grant from the Stumbling for Good program, StumbleUpon’s advertising program for non-profit organizations. As part of this program, StumbleUpon donates credits for its Paid Discovery advertising program to drive engaged traffic to an organization’s web pages. With Paid Discovery, Inspire USA and ReachOut will be able to insert web pages directly into the stream of recommended content and reach audiences that are interested in learning more about ReachOut.com.

“With today’s tech savvy youth, we couldn’t be more appreciative to receive this generous grant from StumbleUpon during Suicide Prevention Month,” said Anastasia Goodstein, Director of Digital Programs for the Inspire USA Foundation. “StumbleUpon’s demographics are perfect for promoting ReachOut.com, thanks to this grant, if young adults using the service are going through a tough time, or have a friend in need of support, they will find ReachOut first and get the help and information they need.”

Inspire USA and ReachOut will launch its StumbleUpon discovery campaign during the week of September 10, National Suicide Awareness Day. The purpose of this day is to raise awareness around the globe that suicide can be prevented. Throughout the world, suicide continues to be a path millions of young people consider.

• Each day 11 young Americans die by suicide – the second leading cause of death for teens and young adults.
• In an average high school classroom of 30 students, over the past year, 8 have had extended periods of feeling hopeless, 4 have seriously contemplated suicide, 3 have drawn up a plan, and 2 have attempted suicide.
• In 2009, the Institute of Medicine calculated the annual cost of youth mental, emotional and behavioral disorders was $287 billion.

With the help of StumbleUpon and the continual growth of ReachOut.com, Inspire USA hopes to do its part of prevent suicides by fostering help-seeking behavior and providing young people with evidence-based information and supports, real life stories and the ability to connect and contribute in a safe and supported community.

About ReachOut.com

ReachOut.com is an initiative of the Inspire USA Foundation (www.inspireusafoundation.org), which is a national organization with a mission of helping millions of young people lead happier lives. Reachout.com is a safe, supportive community where teens and young adults can learn about mental health issues, read and contribute real life stories, and find resources to get help. ReachOut can also be found on twitter @ReachOutInUSA.